Table of Contents
- 24 Fascinating Facts About Renzo Rosso - Facts.net
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- Renzo Rosso
- RENZO ROSSO: The Visionary Behind Diesel and OTB Group
- 6# Storie di successo: l'ascesa di Renzo Rosso, fondatore di Diesel ...
- Interview: Renzo Rosso: “Politicians? They come and go. What counts is ...
- RENZO ROSSO : Le visionnaire derrière le groupe Diesel et OTB
- Renzo Rosso a caccia di gioielli - Gioiellis.com
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Rosso's journey in the fashion industry began in the 1970s, when he started working with his mother's clothing company, producing trousers for various Italian fashion brands. This early exposure to the industry laid the foundation for his future success. In 1978, Rosso founded Diesel with his friend Adriano Goldschmied, and the brand quickly gained popularity for its innovative and provocative approach to fashion. Diesel's bold and daring designs, combined with its successful marketing strategies, helped establish the brand as a leader in the premium denim market.


A Legacy of Innovation and Risk-Taking


Rosso's influence extends beyond his own brands, as he has played a significant role in shaping the global fashion industry. He has been a pioneer in the use of social media and digital platforms to engage with customers and promote his brands. His commitment to sustainability and social responsibility has also set a new standard for the industry, with Diesel and other OTB Group brands implementing eco-friendly practices and supporting various charitable initiatives.


Awards and Recognition


For more information about Renzo Rosso and the BoF 500, please visit The Business of Fashion. Stay up-to-date with the latest news and trends from the fashion industry, and discover the people, brands, and companies that are shaping the global fashion landscape.